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Next week I’m presenting a paper at EGOS on how art travel and are made into political objects.

Creating an artwork is the work of crafting a symbolic representation of society; and, according to Adorno (1991) true art challenges society through its symbolic representation. All arts, it can be argued, are communicating a symbolic meaning of whatever the artist decides. In this sense, aspects of society, and what it means to be human, are translated and inscribed into the object in question – painting, song, art installation, film, video game – leaving the subject itself to interpret these meanings from the art. Artists can thus be understood as symbolic creator (Hesmondhalgh, 2012), leaving imprints in objects – commenting on the state of our society. Read the rest of this entry »


Been an editor for a special issue on video game business models and monetization in Communications & Strategies. This will be avalible in the end of June, chek it out.

This issue of Communications & Strategies is dedicated to the analysis of changes in the video game industry. In particular, this issue examines the changes in business models, in business revenue and prices, changes in markets and in industrial structures. Hence, this issue sets the current dynamics that alter the ecosystem in this area, but also some of the conditions necessary for the development of the videogame industry at the time of its transformation.

Peter Zackariasson, Ph.D.

I am an associate professor at University of Gothenburg, School of Business, Economics and Law, also affiliated with Gothenburg Research Institute. I have written numerous articles and chapters on organization, leadership and marketing. Mostly these are about the video game industry. You can contact me at